OVER 30 YEARS OF BUSINESS CONSULTING IN SOUTH JERSEY
Consistent Responses Comes From Mailing Consistently Ever notice how few
responses a company receives when it does not mail anything? That may
sound like a silly question since it is fairly obvious that if a company does not
mail, it should not expect to see any response. Conversely, a company that
does mail can generate tremendous response.
CREATE A SENSE OF URGENCY WITH YOUR OFFER
Create a Sense of Urgency With Your Offer. When was the last time you received a direct mail piece that said, Do not call now, do not respond now, do not order now? Most people who send direct mail understand the importance of creating a sense of immediacy or urgency of giving their prospect a reason to buy.